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Business Analytics Meets Societal Impact
In a world where data drives decisions, students can apply what they learn about business analytics to uplift communities.
A Game-Based Way to Teach the ‘Why’ of Economics
A course integrates game-initiated learning to give students a firsthand understanding of how—and why—business adds value to society.
Experiential—And Online
Hands-on learning activities are critical components of business education, but how can business schools offer them in virtual environments?
What Students Want From Business Schools
Are business schools’ marketing efforts aligned with what prospective students are looking for?
From Pop Culture to Practical Skills
Taylor Swift-themed workshops use a pop-culture-based curriculum to inspire students to develop their data analysis skills.
The Two Skills Every Marketing Student Must Learn
The study of anthropology and the art of storytelling are essential to crafting powerful, culturally resonant brand strategies in today’s business world.
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